Revered producer raises the bar with new line of kit.
Though it could be related to producing top-of-the-line squat racks and a few of the trade’s best barbells, Eleiko isn’t resting on its laurels. On Monday, Nov. 6, 2023, one of many longest-running energy tools corporations introduced it’s formally including a brand new product sort to its well-established lineup: customized cable exercise stations.
“The enlargement into cables is a pure development for Eleiko,” CEO Erik Blomberg mentioned in a Nov. 6 press release. “From our roots in lifting and free weights to purposeful cable coaching, we goal to empower people to enhance their efficiency in sports activities and life with meticulously engineered, precision-crafted energy tools.”
Since breaking into the energy coaching area in 1957, Eleiko has develop into way more than a barbell producer. With a variety of health tools that features bumper plates, platforms, weight benches, dumbbells, and kettlebells, in addition to lifting gear like belts, straps, and knee sleeves, the Swedish-based firm instructions widespread respect for producing high-quality merchandise.
“Energy is prime to total well being and wellbeing, and we goal to assist create premium energy coaching experiences and encourage extra individuals to coach,” Blomberg mentioned.
Now, lifters worldwide can add to their residence gymnasium arsenal by designing a customized cable machine station suited to their wants. Clients and purchasers don’t have to fret about placing collectively a system alone, both. Not solely does Eleiko provide a collection of pre-built stations, however it additionally gives direct design help by way of an unique session name with one in every of its representatives.
For individuals who don’t wish to go the customized route, the pre-build choices embrace:
That includes knurled handles for optimum grip, Eleiko cable techniques function metal frames, aluminum pulleys, and absolutely protected weight stacks that reduce potential damage. Designed with athletes and coaches in thoughts, the one-to-one weight ratio on the stack permits lifters to see the precise resistance utilized by the cable — a particular plus from a lifter’s perspective. No lubrication is required for shaft upkeep.
Whether or not seeking to improve your present cable machine or able to develop your own home gymnasium setup fully, Eleiko’s newest innovation may also help take exercises to the following stage. Whereas free weights provide distinctive advantages — resembling serving to construct coordination and energy — cable stations permit for fixed stress on the muscle groups and the capability to modify between workout routines extra effectively.
Given Eleiko’s fame for manufacturing elite gymnasium tools, there needs to be loads of optimism surrounding its latest launch. From lower chest flyes to seated rows, cable-based exercises equipped by a model backed by practically seven many years of design and manufacturing expertise are attainable.
Featured Picture: Eleiko Sport / YouTube